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KUALA LUMPUR (April 27): Real estate agency Gather Properties Sdn Bhd commemorated its 12th year last week with “12th Awards & Appreciation Gala Night” at HXC ICC Pudu.
With about 900 of its negotiators at the event, the gala night was themed “One Heart. One Path. One Gather”.
The gala was also an opportunity to recognise the efforts of Gather Properties’ negotiators, with awards such as Top Rookie, Top Recruiter, Top Project Sales, Top Sub-Sales and Top Branch given out.
High-performing agents were also recognised through the “Million Ringgit Sales Achievement” and “Car Incentive Awards” while incentive trips to destinations such as Finland, Turkey, Shanghai and Kuching were also presented.
A key highlight of the night was the “Million Ringgit Sales Achiever” segment, underscoring the company’s strong performance-driven culture, stated Gather Properties via a media release.
Long-serving team members were honoured through the “10 Years Excellent Service Awards” reflecting “the company’s emphasis on loyalty and long-term commitment”.
The event also featured a “Short Video Challenge Award”, highlighting the growing importance of digital content in real estate marketing.
Categories such as Most Creative Video, Best Video, Most Voted Video, and Most Liked and Shared Video showcased agents leveraging short-form content to build personal brands and engage with clients, stated Gather Properties.
Winning entries were showcased during the gala, reinforcing the role of content-driven engagement in modern real estate marketing.
Since its establishment in 2014, Gather Properties has recorded consistent growth, achieving “a new height of revenue in the 2025”.
The company has also expanded its footprint across Malaysia, including East Malaysia and the East Coast region, achieving its goal of nationwide presence.
“Looking ahead, Gather Properties is strengthening its ecosystem through technology and innovation, including enhanced internal systems, a newly developed mobile application, and upcoming digital platforms aimed at improving lead generation and operational efficiency,” stated the agency.
The company’s growing emphasis on AI-driven tools signals a strategic shift towards increasing agent productivity and scalability in an increasingly competitive market.
Of note is that Gather Properties had signed a collaboration deal with EdgeProp to provide exposure to the agency and encourage more traffic to it.
“This journey has never been about numbers alone. Behind every milestone are the sacrifices, resilience and belief of our people. As we look ahead, we are committed to building a stronger ecosystem — powered by technology, driven by unity — to create more opportunities for every agent to grow and succeed together,” said Gather Properties managing director Vincent Tan Voon Choon.
Gather Properties was established in 2014, providing professional services in residential, commercial and industrial property transactions, including sales, leasing and project marketing.
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